The Digit Al campaign is still not getting through to the young
Digital switchover a mystery to many
Awareness is highest among the 65-74 age group
vnunet.com, 21 Jul 2006
Further reading
Britons ready for Digital TV
Report shows 90 per cent are aware of the digital switchover 12 Mar 2008
Broadcasters tune into social networking sites
ITV and Five sign deals with social networking sites to target younger audiences 13 Mar 2008
Britons ready for Digital TV
Report shows 90 per cent are aware of the digital switchover 12 Mar 2008
Broadcasters tune into social networking sites
ITV and Five sign deals with social networking sites to target younger audiences 13 Mar 2008
Related blogs
Britons ready for Digital TV
Report shows 90 per cent are aware of the digital switchover 12 Mar 2008
Broadcasters tune into social networking sites
ITV and Five sign deals with social networking sites to target younger audiences 13 Mar 2008
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