This weekend will see the launch of the latest interactive, fly on the wall, phone in and vote 'em out game show: Pig Brother.

The sizzling saucy Pig Brother will feature five porky pigs sandwiched together in a house [surely sty? Ed] kitted out with web cams where they can be monitored 24 hours a day.

The Pig Brother set even features a diary room where the ham actors can oink their innermost feelings to an adoring audience - although they will not be allowed to tell porkies in an attempt to save their own bacon.

Once a week, the audience will get the opportunity to vote out one of the porky contestants, either Blair, Widdecombe, Brown, Portillo or Beckett, from the house situated at a secret location in the West Country.

On a serious note, money generated from the show's phone-in's will go to the Farmers in Crisis charity which was set up to help those affected by the foot and mouth crisis.

Over 2500 phone lines will be open round the clock to take calls, and the site has already had two million visitors.

The first eviction is on 7 September and bookmaker William Hill is taking bets on who will be the winner. Current favourite is Blair, a rare Berkshire pig.

But as for who goes first, that's for the audience to decide.