Skype has signed its first ever deal with a mobile
phone company in a move that integrates VoIP calls with a traditional cellular
mobile phone service.
Under the terms of the deal, Germany's third largest mobile operator
E-Plus will bundle the Skype
service as part of its 3G data package allowing Skype users to call its 9.8
million subscribers. Skype has more than 2.8 million users in Germany.
"E-Plus is the first mobile operator to partner with Skype, taking the first
step to deliver our vision of making Skype available over any network, including
3G," said Niklas Zennström, chief executive and
co-founder of Skype.
"Now anyone with an E-Plus data flat-rate subscription will be able to enjoy
the benefits of Skype's personal communications service while on the move in
Germany."
Zennström added that the company is looking to form similar partnerships with
other mobile operators.
Andy Buss, senior analyst at
Canalys, said: "It is
essential for Skype to get as many clients as possible, so this is a good way to
get at people who do not have PCs."
"But it is a delicate balance for mobile operators because, while Skype could
prove a competitive advantage, it could also eat into their own call time. How
the partners share out revenues is also going to be key."
Skype announced at this year's 3GSM conference that it had
signed a deal with
Motorola to develop
software for the mobile phone platform, and new products are expected shortly.
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