The US
location-based
services (LBS) business market will surge from 582,000 to 1.1 million
subscribed devices by the end of 2010, analysts have predicted.
According to a newly published report from
In-Stat, location-enabled
enterprise applications constitute a small but important segment of the market
for mobile IT applications.
Applications for this technology include fleet management/dispatch, workforce
and sales force management, as well as a variety of public sector location
applications.
"The forecast for enterprise location-enabled applications using handsets
depends on how carriers and applications vendors sort out how they will market
these applications and how to structure the billing relationship," said Allyn
Hall, a director with In-Stat.
"In addition, the availability of handsets that are compatible with
location-based services is a key factor that depends on marketing and
expenditure decisions by carriers."
The In-Stat study, Location-Enabled Services in the Enterprise, predicts that
the largest market will centre on legacy black box applications, which use
vehicle-mounted devices.
The use of mobile handsets equipped with Assisted-Global Position System
(A-GPS) chipsets is identified by the report as a key emerging market.
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