Dell
chairman Michael Dell has announced plans to make all his company's PCs
carbon-neutral by planting trees to offset the power used to run the computers.
The vendor is working with
The
Conservation Fund and
Carbonfund.org,
both of which are non-profit organisations that plant trees in sustainable
managed forests.
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Dell also urged other technology companies to take similar steps to protect
the environment.
"The customer experience starts with receiving the best value and continues
with the knowledge that we are working with our customers to protect the
environment throughout the life of their system," said Dell.
"Programmes like
Plant
a Tree for Me and our global recycling efforts empower our customers to
participate with us in making a difference. It is our hope that other companies
in our industry will join us to improve the environment that we all share."
Customers will be invited to pay $2 for a notebook and $6 for a desktop to
offset the likely power use over a three-year period. The scheme will be started
in the US next month and worldwide in April.
"Dell has focused on eliminating toxics from their computers, and has
improved this by encouraging others to join schemes," said a
Greenpeace
spokesperson.
The vendor has also launched a
Dell
Earth scheme in which customers can track the company's green programmes
online.
Dell has also finished a review of its recycling system and will recycle any
Dell computer free of charge.
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