Sky strikes deal with three cable firms

But Virgin isn't one of them ...

Written by Matt Chapman

BSkyB has signed deals to provide three cable companies with programming such as Sky One and Sky News. 

The satellite broadcaster, which pulled channels from Virgin Media after a disagreement about how much they should cost, has signed deals to deliver programming to Newtel, Smallworld and Wightcable

The companies serve viewers in Jersey, the Borders and the Isle of Wight. Sky did not disclose how much the three firms paid for the renewed services.

"All three have recognised the increasing value of Sky's basic channels and we welcome their decision to invest in bringing their customers the TV they enjoy," Sky chief executive Mike Darcey told The Guardian.

Virgin Media is currently suing BSkyB in the High Court claiming that its actions are anti-competitive. Virgin's 3.3 million customers lost access to the basic Sky Channels in March. 

BSkyB is also expected to launch a Bollywood video-on-demand channel in partnership with Indian film studio Eros International. The deal will provide Sky with 100 Eros films from a library of 1,300.

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