Facebook
A 5,000-strong Facebook group has forced the hand of HSBC

Facebook demo prompts HSBC climb down

5,000 students demonstrate online to win back interest-free overdrafts

Written by Matt Chapman

A viral campaign on Facebook has forced HSBC to backtrack on a recent decision to scrap interest-free overdrafts for students and recent graduates.

The U-turn came after a protest group launched by the National Union of Students (NUS) on Facebook attracted more than 5,000 members.

The NUS said that the sudden withdrawal of HSBC's free £1,500 overdraft facility in July would have left students who had borrowed the maximum amount with a yearly interest bill of £140.

Upgrading to a premium service with a monthly charge to take advantage of a free overdraught facility would have cost almost £120 a year.

Ama Uzowuru, vice president for welfare at the NUS, confirmed that HSBC had contacted him to discuss the online campaign.

"Following our discussions and negotiations, HSBC has decided to freeze interest on 2007 graduate overdrafts up to £1,500 with future policy subject to review," said a statement from Uzowuru on the Stop the Great HSBC Graduate Rip-Off Facebook group.

"All those recent graduates who have been subject to additional interest charges this August will be eligible for a refund."

Uzowuru added that the NUS had been planning action at HSBC's head office in Canary Wharf on 4 September, but that this had been suspended following the development.

Andy Ripley, head of product development at HSBC, claimed that the company had taken note of the protest.

"Like any service-orientated business we are not too big to listen to the needs of our customers," he said.

Wes Streeting, vice president for education at the NUS and founder of the Facebook group, said that the online campaign had allowed the union to mobilise students during the summer holiday period.

Tags:

Further reading

Don't ban Facebook, pleads union

Set staff guidelines for web access instead, says TUC   More...

Social networking sites miss out on advertising

Some may never support brand advertising, IDC predicts   More...

Facebook planning targeted adverts

Ads could be mixed into a user's daily news feed   More...

CIA plans social networking site for spies

Interests include regime change and blowback   More...

Related articles

Facebook backs down on Beacon plans

Service won't tell your friends what you buy   More...

Do you agree?

Advertisement

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Advertisement

Watch

25 Jul 2008

7.85 MBPodcast Special: Views from the Valley More...

24 Jul 2008

3.68 MBSpammer jailed, Esquire e-cover, and network passwords More...

23 Jul 2008

2.99 MBSmall time security, official 'spying' requests and a spammer jail break More...

Poll

EUROPEAN E-COMMERCE

EUROPEAN E-COMMERCE

Are you happy making an online purchase from another European country?

Previous poll results

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Spotlight

Credit card transaction

Credit card fraud rampant in the UK

Attempted frauds go unreported and ignored, analysts claim   More...

Intel

Intel rolls out new embedded line-up

System-on-a-chip offerings promise footprint and power saving   More...

Advertisement

Network cables

Tech giants collaborate on wireless HD

Another attempt at cable-free transmission in the home   More...

iPhone fever fills AT&T coffers

US provider cashes in on Apple smartphone   More...

Advertisement